Events
SFIA Super Regional Series
SFIA's Super Regional Series brings the sports and fitness industry together to a local city to help build community.
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The SFIA Super Regional Series brings the sports and fitness industry together to help build community.
Super Regionals are open to SFIA members, preferred/agency partners, and invited guests to learn about the State of the Industry, critical business matters to members and their region, consumer insights, and to hear from industry leaders who are shaping their sport, team, or business category.
Super Regionals will take place in a major city and include an afternoon program with sessions and fireside chats, followed by a post-event cocktail reception for further conversation and industry networking opportunities. Each program will be customized to the market the event is held with the intent to have a valuable exchange on industry and regional issues impacting the business interests of members and special guests, with ample opportunity for informal conversation.
Advanced registration is required for this limited-capacity event. Registrations will be coordinated on a first-come, first-serve basis and are subject to SFIA approval.
Click the dropdowns below for more information and to register for an event in your city!
Sponsorship Opportunities are available for each event. If you are interested, please contact Glenn Horine for more details.
If you have any questions on registration, please contact Chandler Hoffman for assistance.
UPCOMING Super Regionals
Boston, MA | November 1, 2023
Warrior Ice Arena
90 Guest St.
Brighton, MA 02135
Time: 1:00-7:00 P.M.
1:00 PM – Registration Opens
1:15 PM – Warrior Ice Arena Tour
2:00 PM – Session Begins (Event Room)
5:00 PM – Reception (East Concourse)
Speakers:
James Brett, President & CEO, The New England Council
Tom Cove, President & CEO, SFIA
Jacqueline Leamer, Co-Founder + Head of Strategy, The Venn Collective
Registration:
SFIA Members and Partners: $75 per person; $60 per person for 3+ individuals in a company
Non-Members: $125 per person; $100 per person for 3+ individuals in a company
Seattle, WA | November 9, 2023
Brooks Running Global Headquarters
3400 Stone Way N.
Seattle, WA 98103
Time: 1:00-7:00 P.M.
1:00 PM – Registration Opens
2:00 PM – Session Begins
5:00 PM – Reception
Speakers:
Tom Cove, President & CEO, SFIA
Jim Weber, CEO, Brooks Running
Matt Dubin: Co-Founder + Head of Client Partnerships, The Venn Collective
Registration:
SFIA Members and Partners: $75 per person; $60 per person for 3+ individuals in a company
Non-Members: $125 per person; $100 per person for 3+ individuals in a company
Registration information coming soon.
New York City | November 15, 2023
*Reception Only Event*
Loeb & Loeb
345 Park Avenue
New York, NY 10154
Time: 5:30-8:00 P.M. (Reception)
Registration:
SFIA Members and Partners: FREE
Non-Members: $75 per person for; $60 per person for 3+ individuals in a company
Registration information coming soon.
For more information or for questions on SFIA’s Super Regional Series, please contact [email protected].
The Sports & Fitness Industry Association has secured an allocation of exclusive VIP Hosted Buyer passes for DELIVER Americas which are available for our members to claim.
VIP passes include travel refund of $300, complimentary hotel, meals and transfers for the two-day event in September.
SFIA MEMBERS CAN GET ACCESS TO THIS DEAL BY: Logging in here & navigating to the “Members Only” tab.
Thank you to everyone who joined us for the 2022 Industry Leaders Summit (ILS), presented by Credova, on October 25-26, 2022 in Chicago!
The Secrets to Building a Disruptor Brand
Mega Trends and Consumer Insights
Understanding the trends and consumer insights can position us to react, but disrupting the trends and shaping the insights can position us to lead! In this session, we dive into the data and the trending insights we are seeing across the consumer landscape. Using the massive bank of consumer purchase information that only Mastercard could collect, Rustom will then go deeper, with a focus on being disruptive marketers to push ahead of those trends now and into the future.
Rustom Dastoor
Executive Vice President, Integrated Marketing & Communications, North America, Mastercard
What Makes “hot” new brands “hot”
The dynamic and fast-paced emergence of innovation, new brands, and new services makes for exciting change and opportunity for the industry and the consumers. But what makes these new companies successful? Why do some thrive while others are still searching for relevance? Let us dive into a fun discussion with some fairly young brands to understand – what makes a “hot” new brand “hot?”
Acquiring and retaining talent in a hyper-competitive labor market
The fallout from the “Great Resignation” has impacted companies large and small across all industries. Hiring managers face new challenges to attract and retain talent from early career roles up through the executive ranks. Join this group of top HR professionals to learn about issues that are keeping those in charge of people and culture up at night, such as navigating the change management process, managing remote work environment expectations, escalating salary demands, recruiting diverse talent, and more.
digital products, web 3.0, crypto, and beyond
The future of digital products is happening in real-time. Hear from leading innovators in the space to discuss how emerging digital products, technologies, and services must be transformative and relevant to the growth of the business, the desires and needs of the consumers, and the expectations of the evolving sports participant, fan, and consumer.
Rob McCutcheon
Director, Digital Innovation and Ecosystems, Gatorade
Dan Moriarty
Vice President, Marketing, Chicago Bulls
HOW Title IX Changed the face of sports and our industry
As we honor the 50th anniversary of Title IX, let’s highlight the progress women have made in the industry, both on and off the field. As importantly, let’s discuss the future that Title IX presents to women’s sports and the businesses that support them. Where are the future opportunities to unlock growth in participation, build investments from brands and media, and connect with new and evolving demands from the female consumer? Leading female executives will lean in on what Title IX looks like after 50.
Mid-Term Elections insight in the new political landscape
Charlie Cook is one of the most authoritative analysts of US elections – an exceptionally trusted and respected voice on the American electorate. In this session, Charlie will look ahead to the 2022 midterm elections and beyond. As the political landscape quickly evolves, Charlie will provide a glimpse into the future and provide sports leaders with tips on how to navigate the political terrain.
Trends in US Sports Retail
Back by popular demand! Join Matt Powell, one of the most respected and widely followed analysts in the country on U.S. sports product industry retail, brands, trends, and forecasts for our morning session as he shares the highlights and insights on U.S. retail and consumer behaviors from the first half of 2022. Matt will then do a deeper dive into the specific sports product trends, how they are impacting the industry now, and how they will shape the future of sports retail and product innovation. As a long-time NPD veteran, Matt brings a unique experience and skill set to identify trends and highlight potential industry shifts.
NIL: The Intended and Unintended Gamechanger
Name Image Likeness (NIL) continues to be a hot topic that fuels discussion and debate from all ends of the spectrum. It has undoubtedly changed the financial landscape for a number of young student-athletes. It has unlocked opportunities for new business models creating a new marketplace in collegiate sports. But, has the impact been positive for all stakeholders? We will have a real and honest discussion on the merits and challenges of NIL, including how it affects high school and college sports participation and experience, best strategies for sports products companies to engage, and what role the industry can play now to ensure the future of NIL is positive and good for business.
Kristina Minor
Senior Associate Athletic Director – Compliance & Regulatory Affairs, Northwestern University Athletics
The Future of Influence
Are you confident about the time and money you are spending on marketing? Is it really influencing your customers and growing your business? Learn how leading brands ensure that the influential content, conversations, and recommendations customers trust improves performance in every channel. Join ExpertVoice CEO Tom Stockham as he explores the confluence of influencer marketing in consumer decision-making.
Supply Chains: More Disruption Disasters or Sustainable Stability?
The fragility of supply chains was exposed by COVID-19 as factories and ports closed, shipping slowed, containers were abandoned, and demand for products shifted. The pandemic adversely impacted everything from the availability of raw materials and product inputs, to labor issues at factories and ports, to shortages of truck drivers and containers.
What does the future hold? How will shipping reform help and when? What is the impact of West Coast labor talks? This much-anticipated supply chain analysis will address these questions and more.
Vince Iacopella
Executive Vice President, Growth & Strategy, Alba Wheels Up International LLC
MASTER OF CEREMONIES
Special Thanks to Our Sponsors
Click here to learn more about Credova and to connect.
Friends Of the Industry Leaders Summit
Throughout the year, SFIA hosts webinars to provide attendees access to timely expertise and interactive guidance to address pressing industry challenges.
SFIA Webinars are FREE for members and $259 for non-members. Each webinar is 30-45 minutes of a presentation, followed by live Q&A. Recordings of each webinar and contact information are provided free for members, and to non-members who registered. Slide decks will be provided if applicable.
UPCOMING WEBINARS
Stay tuned for more webinars coming soon!
Past WEBINARS
RECORDINGS AVAILABLE TO SFIA MEMBERS ONLY
The State of Pickleball Research Webinar | Presented by SFIA and Pickleheads
Monday, August 21, 2023
To view the recordings and slides from this webinar, please visit sign-in to your SFIA Member account, select Members-Only, Content Library, Webinars, 2023 Collection – The State of Pickleball Research Webinar.
The Impact of Forever Chemical Regulations on the Sporting Goods Industry | A Regulatory, Scientific, and Legal Overview
Thursday, July 20, 2023
To view the recordings and slides from this webinar, please visit sign-in to your SFIA Member account, select Members-Only, Content Library, Webinars, 2023 Collection – The Impact of Forever Chemical Regulations on the Sporting Goods Industry | A Regulatory, Scientific, and Legal Overview.
Fighting Online Infringement in the Sports Industry: Practical Steps to Protect Your Brand and Revenue | Presented by Red Points
Thursday, June 1, 2023
To view the recordings and slides from this webinar, please visit sign-in to your SFIA Member account, select Members-Only, Content Library, Webinars, 2023 Collection – Fighting Online Infringement in the Sports Industry: Practical Steps to Protect Your Brand and Revenue.
State of the Industry Research Webinar | Presented by SFIA
Wednesday, May 24, 2023
To view the recordings and slides from this webinar, please visit sign-in to your SFIA Member account, select Members-Only, Content Library, Webinars, 2023 Collection – State of the Industry Research Webinar.
Sports & Fitness Participation Research Webinar | Presented by SFIA
Thursday, March 16, 2023
To view the recordings and slides from this webinar, please visit sign-in to your SFIA Member account, select Members-Only, Content Library, Webinars, 2023 Collection – Sports & Fitness Participation Research Webinar.
Supply Chain Challenges and the Future of Digitalization and Innovation | Presented by DELIVER
Tuesday, February 28, 2023
To view the recordings and slides from this webinar, please visit sign-in to your SFIA Member account, select Members-Only, Content Library, Webinars, 2023 Collection – Supply Chain Challenges and the Future of Digitalization and Innovation.
More Money in Your Pocket | Improving Your Bottom Line: Presented by Merchant Cost Consulting
Thursday, February 7, 2023
To view the recordings and slides from this webinar, please visit sign-in to your SFIA Member account, select Members-Only, Content Library, Webinars, 2023 Collection – More Money in Your Pocket | Improving Your Bottom Line.
PASS PHIT: Save Money on Youth Sports | Take Action Now to Lower Family Activity Costs
Thursday, December 1, 2022
To view the recordings and slides from this webinar, click here to view the recording from our brief webinar (passcode 6pF^Dif^) – PASS PHIT: Save Money on Youth Sports | Take Action Now to Lower Family Activity Costs
For an information flyer on PHIT, click here.
China Tariffs: Expire, Exclude, or Extend
Thursday, July 14, 2022
To view the recordings and slides from this webinar, please visit sign-in to your SFIA Member account, select Members-Only, Content Library, Webinars, 2022 Collection – China Tariffs: Expire, Exclude, or Extend.
State of the Industry Webinar Series: Business Intelligence
Thursday, June 9, 2022
To view the recordings and slides from this webinar, please visit sign-in to your SFIA Member account, select Members-Only, Content Library, Webinars, 2022 Collection – State of the Industry: Participation Update.
State of the Industry Webinar Series: Participation Update
Thursday, June 2, 2022
To view the recordings and slides from this webinar, please visit sign-in to your SFIA Member account, select Members-Only, Content Library, Webinars, 2022 Collection – State of the Industry: Participation Update.
To view our entire list of previously hosted webinars and access prior recordings and slides, please visit MemberSuite, select Members-Only, Webinar Recordings. To view these webinars, you will need to be logged in as an SFIA member.
For more information or for questions on the SFIA Webinar Series, please contact [email protected].
If you are a member of the media and would like to attend free of charge, please contact Lisa Futterman.
Save the Date for the 2024 Team Sports Conference, taking place April 15-16!
Hosted along with NFHS and the NCAA, this conference will bring together key organizations and governing bodies for a comprehensive event to understand the youth and school team sports arena. This event includes SFIA Council meetings, state of the industry updates, and sessions on equipment and rules, data and analytics, societal and cultural changes shaping team sports, and more.
The Alexander
333 S Delaware St.
Indianapolis, IN 46204
More information coming soon.
Click here to check out some highlights from the 2023 event!
Questions? Contact Gregg Hartley.