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Saturdays Count Announces Co-Branding Agreements

SFIA member, Saturdays Count LLC, is thrilled to announce co-branding partnerships at the Universities of Alabama, Auburn, Oregon, and Tennessee. T-shirts bearing our trademarked logo, Only So Many Saturdays…Make ‘Em Count®, and…

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The NPD Group Announces Winners of Industry Performance Awards

Port Washington, NY, March 3, 2021 – The NPD Group today revealed the winners of its first ever Outdoor Sports Industry Performance Awards. The awards acknowledge the fastest-growing brands of 2020 across the major outdoor…

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Clawson Re-Elected as SFIA Chairman

Chris Clawson Re-Elected SFIA Chairman; Dan Arment (Riddell & BRG Sports) Elected Vice-Chairman; Davis (NHL), O’Toole (Walmart.com/Jet.com), Schroeder (Gildan), Sheridan (Brooks) Elected to Board of Directors SILVER SPRING, MD (Jan. 2, 2019) – Chris…

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Men’s Lacrosse Start, TD Ierlan Sights With Gait

Date: 12/17/21 FOR IMMEDIATE RELEASEMEN’S LACROSSE FACEOFF STAR TD IERLAN SIGNS WITH GAIT Altamont, N.Y. (December 16, 2021) – Gait Lacrosse is excited to announce a multi-year partnership with Premier Lacrosse League and…

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Mizuno Announces Partnership with Blast Motion

CARLSBAD, CA – April 27, 2021 – Today, Mizuno announced a partnership with Blast Motion, the leader in swing analysis, player development and improvement, to provide international distribution and support of Blast…

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SFIA’s Virtual Trends & Insights Event

Virtual Three-Day Event to Feature Sports & Fitness Industry Experts; Open to Press SILVER SPRING, MD (November 8, 2021) – The Sports & Fitness Industry Association (SFIA) will kick off it’s three-day virtual 2021 Trends & Insights…

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SFIA’s Virtual Trends & Insights Event Speakers

Industry Speakers Announced for Three-Day Event SILVER SPRING, MD (November 2, 2021) – The Sports & Fitness Industry Association (SFIA) has announced the speaker line-up for the 2021 Trends & Insights Event, taking place in one week, next…

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SFIA Names Merchant Cost Consulting as a 2022 Industry Leaders Summit Sponsor

SILVER SPRING, MD (September 16, 2022) – The Sports and Fitness Industry Association (SFIA) is pleased to announce Merchant Cost Consulting as a Supporting Sponsor for the 2022 Industry Leaders Summit (ILS). The…

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Dynamics of Sports and Fitness Market Driving Unique Growth Trends

SILVER SPRING, MD (May 2, 2019) – The 2019 SFIA Manufacturers’ Sales Report, which measures U.S. wholesale revenues, is released today and shows that the sports and fitness products industry grew by 2.3…