Promoting the Sports & Fitness Industry

Uniting the Industry & Empowering Athlete Participation

NEW 2026 Single
Sport Reports!

Reports from the Team Sports Category + Pickleball Are Now Available!

SFIA now has 24 Single Sport Reports available for purchase, providing detailed insights into participation trends, demographics, and cross-participation patterns from the Team Sports Category and Pickleball, as well as our special Soccer Spotlight deep-dive report. All 92 Single Sport Reports will be available in June!

$150/each for Members | $500/each for Non-Members

DOWNLOAD NOW

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AND JOIN US!

SFIA’s 2034WARD campaign will harness the global spotlight on sports and fitness to drive industry growth and participation!

The next decade will not wait. 2034WARD is your chance to ensure our communities grow stronger, healthier, and more engaged through sports and fitness. Contact us today to learn how your contribution and involvement will help SFIA expand sports and fitness participation 2034WARD.

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NEW State of the
Industry Report!

2026 State of the Industry Report Now Available: Delivering In-Depth Analysis of Industry Performance!

SFIA’s SOTI Report features in-depth analysis of the trends and issues affecting the sports and fitness products business, including participation, economic performance, and the evolving industry environment. This report, which is FREE for SFIA Members, offers leaders, analysts, and decision-makers a clear view of participation trends shaping the sports and fitness landscape.

FREE for Members | $1,000 for Non-Members

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*NEW* 2026 Single Sport Reports!