SFIA, NFHS, and NCAA to Hold 2024 Team Sports Conference in Indianapolis Next Month

Sessions and Speaker Lineup Set for the April 15-16 Teams Sports Event

(March 27, 2024) – The Sports & Fitness Industry Association (SFIA), in collaboration with the National Federation of State High School Associations (NFHS) and the NCAA, will host the 2024 Team Sports Conference on Monday, April 15-Tuesday, April 16 at The Alexander Hotel in Indianapolis, IN. SFIA members, sporting goods brands, professional leagues, and governing bodies will join together for this annual comprehensive event to explore the youth and school team sports arena.

Team Sports Conference attendees will join fellow key players in the industry and help contribute to shaping the future of team sports and promoting active lifestyles among young athletes. In addition to the sessions listed below, attendees will have networking opportunities and a unique platform to further explore and exchange insights and foster meaningful industry connections.

Confirmed Sessions and Speakers Include:

The Rise and Influence of Women in Sports and Fitness
– Rebecca Hendel (Moderator): Vice President, Valuation, Endeavor Analytics
– Ian Fitzpatrick: Sr. Director, Global Performance Marketing, New Balance
– Cheri Kempf: Sr. Vice President and Executive Producer, Broadcast; Director of Softball, Athletes Unlimited
– Amanda Lamb: VP, Global Brand, Wilson Sporting Goods

Unlocking the Potential of NIL for Team Sports Brands
– Kristina Minor (Moderator): Senior Athletic Consultant, Husch Blackwell
– Kam Cox: Assistant AD, Strategic Initiatives, University of Illinois Athletics
– Danny Morrissey: Co-Founder, Postgame 
– Drew Russell: Executive Vice President, Properties & Media Assets, Intersport

The Legacy Potential of Global Sporting Events for U.S. Sports
– Lindsey Naber (Moderator): Senior Director, Brand Marketing, Rawlings Sporting Goods
– Skip Gilbert: Chief Executive Officer, US Youth Soccer
– Jamie Riley: Chief Operating Officer, USA Football
– Paul Seiler: Executive Director/CEO, USA Baseball

Technology’s Revolutionary Effect on the Team Sports Experience
– Mark Koski (Moderator): Chief Marketing Officer, National Federation of State High School Associations (NFHS)
– Michael Hughes: Senior Director, Digital Strategy & Innovation, United States Tennis Association
– David Shapiro: President, North America, Pixellot
– John Weinwerth: Vice President, Sport & Enterprise Sales, NBC Sports Next

Navigating the Current Dynamics in Grassroots Sports Participation
– Amy Halpenny (Moderator): Chief Executive Officer, FlipGive
– Candace Haynes: Director, National Basketball Association (NBA)
– Meghan Watson: Chief Operating Officer, United States Specialty Sports Association (USSSA)

The Influence of State Associations on High School Athletics
– Karissa Niehoff (Moderator): CEO, National Federation of State High School Associations (NFHS)
– David Hines: Executive Director, Arizona Interscholastic Association
– Jennifer Rukstad: Executive Director, Missouri State High School Activities Association
– Mark Uyl: Executive Director, Michigan High School Athletic Association (MHSAA)

State of the Industry First Look
– Tom Cove: President & CEO, Sports & Fitness Industry Association (SFIA)

Tackling the Challenges and Opportunities in High School Sports
– Karissa Niehoff: CEO, NFHS

Click here to learn more about our 2024 speakers and review session descriptions.

Registration for the Team Sports Conference for SFIA members is $299, as well as for Non-Profit, Governing Body, Coach/Athletic Directors, and State Association Personnel attendees. Registration is $799 for non-members. 

Thank you to SFIA’s Event Sponsors and Preferred Partners: FlipGive, Active & Fit Direct, Loeb & Loeb, Merchant Cost Consulting, and Octane5

Members of the media are invited to attend the event in Indianapolis at no cost. Please contact Lisa Futterman at [email protected] to register.


ABOUT SFIA:  The Sports & Fitness Industry Association (SFIA), the #1 source for sport and fitness research, is the leading global trade association of manufacturers, retailers, and marketers in the sports products and fitness industry. SFIA seeks to promote sports and fitness participation, as well as industry vitality through research, thought leadership, public affairs, industry affairs, and member services. For more information, please visit sfia.org.

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