HEAD North America Announces Two Senior Management Promotions 

Phoenix/AZ, March 17, 2020 

Joe Keenan, who has served in various senior management positions since joining HEAD 9 years ago, has been promoted to VP of Sales, USA. In Keenan’s new role he will continue to manage our pro specialty sales efforts, tech rep program, as well as our key account strategy.  In addition he will expand his role with a number of our key industry partners.  “Joe is the consummate professional and has had success in every position he has held at HEAD.  I have no doubt this will continue in his new and expanded role.  He is widely respected within our industry and he is well equipped to lead our sales team forward,” said Kevin Kempin CEO & President, North America. 

Additionally, Jeff Bardsley, a 27 year veteran of HEAD will be promoted to VP of Marketing, North America.  Bardsley has held a variety of positions within HEAD Canada and was awarded the prestigious “HEAD Country of the Year” award leading the HEAD and Penn brands to #1 in Canada.  “Jeff’s in depth knowledge of the North American market, his track record of success, and his innovative thinking will serve us well in this new role,” said Kempin. 



HEAD UK Ltd. is a leading global manufacturer and marketer of premium sports equipment and apparel. 
Our business is organized into five divisions: Winter Sports, Racquet Sports, Diving, Sportswear and Licensing. We sell products under the HEAD (alpine skis, ski bindings, ski boots, snowboard and protection products, tennis, racquetball, paddle, squash and pickleball racquets/paddles, tennis balls and tennis footwear, sportswear and swimming products), Penn (tennis balls and racquetball balls), Tyrolia (ski bindings) and Mares, SSI and rEvo 
(diving) brands. 

The Company´s key products have attained leading market positions based on sales and reputation and have gained high visibility through their use by many of today´s top athletes. 

Allison Barnett – Brand Manager 
602-447-2324, [email protected]

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