2023 Sports Licensing Summit
Join SFIA and Licensing International for the Sports Licensing Summit, prior to the Sports Licensing & Tailgate Show, on January 17, 2023 in Las Vegas.Read more
Stay tuned for photos and presentations from the event!
Understanding the trends and consumer insights can position us to react, but disrupting the trends and shaping the insights can position us to lead! In this session, we dive into the data and the trending insights we are seeing across the consumer landscape. Using the massive bank of consumer purchase information that only Mastercard could collect, Rustom will then go deeper, with a focus on being disruptive marketers to push ahead of those trends now and into the future.
Executive Vice President, Integrated Marketing & Communications, North America, Mastercard
The dynamic and fast-paced emergence of innovation, new brands, and new services makes for exciting change and opportunity for the industry and the consumers. But what makes these new companies successful? Why do some thrive while others are still searching for relevance? Let us dive into a fun discussion with some fairly young brands to understand – what makes a “hot” new brand “hot?”
The fallout from the “Great Resignation” has impacted companies large and small across all industries. Hiring managers face new challenges to attract and retain talent from early career roles up through the executive ranks. Join this group of top HR professionals to learn about issues that are keeping those in charge of people and culture up at night, such as navigating the change management process, managing remote work environment expectations, escalating salary demands, recruiting diverse talent, and more.
The future of digital products is happening in real-time. Hear from leading innovators in the space to discuss how emerging digital products, technologies, and services must be transformative and relevant to the growth of the business, the desires and needs of the consumers, and the expectations of the evolving sports participant, fan, and consumer.
Director, Digital Innovation and Ecosystems, Gatorade
Vice President, Marketing, Chicago Bulls
As we honor the 50th anniversary of Title IX, let’s highlight the progress women have made in the industry, both on and off the field. As importantly, let’s discuss the future that Title IX presents to women’s sports and the businesses that support them. Where are the future opportunities to unlock growth in participation, build investments from brands and media, and connect with new and evolving demands from the female consumer? Leading female executives will lean in on what Title IX looks like after 50.
Charlie Cook is one of the most authoritative analysts of US elections – an exceptionally trusted and respected voice on the American electorate. In this session, Charlie will look ahead to the 2022 midterm elections and beyond. As the political landscape quickly evolves, Charlie will provide a glimpse into the future and provide sports leaders with tips on how to navigate the political terrain.
Back by popular demand! Join Matt Powell, one of the most respected and widely followed analysts in the country on U.S. sports product industry retail, brands, trends, and forecasts for our morning session as he shares the highlights and insights on U.S. retail and consumer behaviors from the first half of 2022. Matt will then do a deeper dive into the specific sports product trends, how they are impacting the industry now, and how they will shape the future of sports retail and product innovation. As a long-time NPD veteran, Matt brings a unique experience and skill set to identify trends and highlight potential industry shifts.
Name Image Likeness (NIL) continues to be a hot topic that fuels discussion and debate from all ends of the spectrum. It has undoubtedly changed the financial landscape for a number of young student-athletes. It has unlocked opportunities for new business models creating a new marketplace in collegiate sports. But, has the impact been positive for all stakeholders? We will have a real and honest discussion on the merits and challenges of NIL, including how it affects high school and college sports participation and experience, best strategies for sports products companies to engage, and what role the industry can play now to ensure the future of NIL is positive and good for business.
Senior Associate Athletic Director – Compliance & Regulatory Affairs, Northwestern University Athletics
Are you confident about the time and money you are spending on marketing? Is it really influencing your customers and growing your business? Learn how leading brands ensure that the influential content, conversations, and recommendations customers trust improves performance in every channel. Join ExpertVoice CEO Tom Stockham as he explores the confluence of influencer marketing in consumer decision-making.
The fragility of supply chains was exposed by COVID-19 as factories and ports closed, shipping slowed, containers were abandoned, and demand for products shifted. The pandemic adversely impacted everything from the availability of raw materials and product inputs, to labor issues at factories and ports, to shortages of truck drivers and containers.
What does the future hold? How will shipping reform help and when? What is the impact of West Coast labor talks? This much-anticipated supply chain analysis will address these questions and more.
Executive Vice President, Growth & Strategy, Alba Wheels Up International LLC
MASTER OF CEREMONIES
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